Investing in Loyalty  
     
  The value of a customer
Every year companies invest huge resources in attracting new customers. However, do they really know the value of a customer?

What is loyalty?
Loyalty cannot be purchased. Loyalty is the result of a strong commitment to meet in an optimal way the expectations of consumers and to make the consumer's relationship with your company something truly special.

New markets
Loyalty and satisfaction will help to access new markets. To conquer new markets you need to stand out and be different and better.

Our approach
Consumer experience is a critical aspect in loyalty development. Hence, we seek not only to engage consumers but also build strong relationships with employees and vendors who have a direct or indirect impact in creating a customer experience. With our support, you will be able to answer questions such as:
. Are we meeting the expectations of our customers?
. What should we do to improve the satisfaction of our customers?
. Are we offering a better service than our competitors?
. What distinguishes our service from our competitors?
. What should we do to motivate our people to provide an outstanding service?
. Why have we lost some valuable consumers? What could we do to recover them?
. How do consumers perceive our value proposition?

Tools
At CIE Logics, we combine market research techniques with our in-house methodologies to give you unique, fresh, useful and reliable insights that will support your company to increase the loyalty among its customers.
 

 

 
 
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